Organizational communication scholars can address issues related to global warming by

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Engaging Organizational Communication Theory and Research: Multiple Perspectives is a book unlike any in the field. Each chapter is written by a prominent scholar who presents a theoretical perspective and discusses how he or she “engages” with it, personally examining what it means to study organizations. Rejecting the traditional model of a “reader,“ this volume demonstrates the intimate connections among theory, research, and personal experience. Engaging Organizational Communication Theory and Research is an indispensable resource for anyone wishing to be familiar with current trends in the field of organizational communication.

Chapter 10: Globalization Theory

Globalization Theory

Globalization theory

Experiencing Globalization

The concept of globalization implies, first and foremost, a stretching of social, political and economic activities across frontiers such that events, decisions and activities in one region of the world can come to have significance for individuals and communities in distant regions of the globe.

—(Held, McGrew, Goldblatt, & Perraton, 1999, p. 15)

On a beautiful New Zealand spring day in November, 1983, I was rushing to the office of the plant manager of a multinational company to submit my final research report on communication and quality circles. As I entered the factory, I found myself face-to-face with the union secretary. “This is great,” I said. “I was told you weren't going to be here today. I was just on my way to ...

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Communicating Climate Change across Workplace and Organizational Settings

  • Graham DixonWashington State University
  •  and Yanni MaYanni MaWashington State University

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CHAPTER 1: The Challenge of Organizational Communication-There is little doubt that our organizational world is much more complicated than theworld of one hundred years ago (think of agriculture, increasing industrialization, andthe birth of the assembly line) or the world of fifty years ago (think of moving to thesuburbs, long-term employment, and Father Knows Best) or even twenty years ago(think of cross-functional work teams, the early years of the Internet, and the fracturingof the proverbial glass ceiling).-Mark Penn (2007) contends that we have moved from the age of Ford, in which youĐould haǀe a Đar iŶ ͞aŶy Đolor, as loŶg as it’s ďlaĐk,͟ to the age of “tarďuĐks, iŶ ǁhiĐhthe variety of beverages available is truly staggering-on a daily basis, we as individuals, families, organizations, and societies find ways to liveproductively in this complicated world.Our Complicated World-There are four aspects of our world that were barely on the radar several decades agobut that today dominate much of our thinkingand our news coverage. They areglobalization, terrorism, climate change, and changing demographics.1.Globalization-The emergence of a global economy was facilitated by key political changes ( end of thecold war, development of the European Union), and has included the emergence of avariety of institutions to help regulate the global economy(World Trade Organization ,International Monetary Fund)-The globalization movement has led to practices such asoutsourcing, in whichbusinesses move manufacturing and service centers to countries where labor is cheap.-In a global economy, many organizations have a multinational or internationalpresence, with employees of a single organization found in many locations worldwide-businesses are no longer centered in a few Western nations but are also spread amongnations throughout the developing world-The complexity of these global interconnections became especially clear during theglobal recession that began in 2007 (had a ripple effect around the world)-Some argue that globalization is largely positive: opportunities for entrepreneurs,development-Many others argue that globalization can lead to problems such as domestic job loss,the exploitation of workers in third-world nations, and environmental problems.

How can organizational communication scholars contribute to the debate about globalization?

Organizational communication scholars could contribute to the debate by finding ways to eliminate some of the negatives such as weakened cultural diversity, increased inequality, and decreased environmental care, through more effective communication tactics.

How does globalization affect organizational communication?

Global communication is directly affected by the process of globalization, and helps to increase business opportunities, remove cultural barriers and develop a global village. Both globalization and global communication have changed the environmental, cultural, political and economic elements of the world.

What is the direction of communication in a human resources organization?

Directions of Communication Organizational communication takes place upward, downward and horizontally. Downward communication flows from the managerial and executive levels to the staff through formal channels such as policy manuals, rules and regulations and organizational charts.