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Terms in this set (33)
After sitting in on a weight loss seminar, Michale started exercising and eating healthy foods. What persuasive action occurred?
A. passive imagery
B. discontinuance
C. manipulation
D. adoption
D. adoption
What is a persuasive purpose rooted
in convincing listeners to stop a particular current behavior?
A. adoption
B. avoidance
C. discontinuance
D. coercion
C. discontinuance
During class, Tia spoke to her classmates who had to attend class for credit. What type of audience did she speak to?
A. captive
B. voluntary
C. true
D. syllogistic
A. captive
"All
students at this university should be allowed to miss four class periods without penalty" is an example of a proposition of
A. opinion.
B. policy.
C. fact.
D. value.
B. policy.
A proposition of value is a or an at the beginning of each answer choice
A. an assertion that can be proved or disproved as consistent with reality.
B. an opinion of what should be done.
C. a proposal of a new
rule.
D. a statement of what we should embrace as more important to our culture.
D. a statement of what we should embrace as more important to our culture.
Tweeting via Twitter is considered to be
A. a test of evidence.
B. inductive arguments.
C. micro-persuading.
D.. proof.
C. micro-persuading.
During his
presentation, Yu-Tung showed pictures of crashed cars, a result of texting while driving. What persuasive technique did he use?
A. persuasive imagery
B. boomerang effect
C. continuance
D. inductive argument
A. persuasive imagery
The Monroe Motivated Sequence includes five steps: attention, satisfaction, visualization, action, and
A. announcement.
B. need.
C. explanation.
D.
knowledge.
B. need.
What is an important ethical standard to abide by when delivering a persuasive presentation?
A. Provide as much information as you can in the time limit.
B. Distort the information so it fits your arguments.
C. Avoid talking to people who believe the opposite of your claims.
D. Accurately cite sources.
D. Accurately cite sources.
What is one method of resisting persuasion?
A. Focus on what persuaders say rather than what they do.
B. Avoid using your own values as a check against fraudulent claims.
C. Accept persuasive appeals readily.
D. Question the ethical basis of proposed actions.
D. Question the ethical basis of proposed actions.
Coercion and manipulation are negative types of
persuasion.
True
False
False
In a persuasive presentation, you should always clearly state your objectives at the beginning.
True
False
False
Public service campaigns are more effective at persuading than face-to-face efforts.
True
False
False
A proposition of value is a statement of what we should embrace as more important to our culture.
True
False
True
Tweeting via Twitter is considered to be a form of micro-persuading.
True
False
True
"College students are smart. Jimmy is a college student. Therefore, Jimmy is smart." is an example of
inductive reasoning.
True
False
False
The Monroe Motivated Sequence is a pattern of organization.
True
False
True
In the Monroe Motivated Sequence step of satisfaction, you reinforce your idea in the audience's mind by getting them to see how your information will help them.
True
False
False
To resist persuasive efforts, you should use your own values as a check against fraudulent claims.
True
False
True
Persuasive efforts occur in public presentations, on the phone, and in televised advertising.
True
False
True
During his speech on
farmer's markets, Tyler asked his audience to buy foods only from a farmer's market, and he said that anyone who shops at a discount grocery store is destroying farming. As a result, the audience liked Tyler and his message less after the presentation due to
A. manipulation.
B. the boomerang effect.
C. continuance.
D. tests of evidence.
B. the boomerang effect.
In her persuasive speech, Julie tried
to convince her listeners to stop drinking so much soda. What was her persuasive purpose?
A. adoption
B. avoidance
C. discontinuance
D. coercion
C. discontinuance
Lola spoke to a group of senior citizens at the local senior center about using natural insomnia remedies. The senior citizens came to listen to Lola because they wanted to. What type of audience did Lola speak to?
A. captive
B.
voluntary
C. true
D. syllogistic
B. voluntary
An assertion that can be proved or disproved to be consistent with reality is a proposition of
A. opinion.
B. policy.
C. fact.
D. value.
C. fact.
"Technology should be at the forefront of education" is an example of a proposition of
A. opinion.
B.
policy.
C. fact.
D. value.
D. value.
A proposition that asserts some course of action is
A. proof.
B. an argument.
C. a test of evidence.
D. an inductive argument.
B. an argument.
Persuasion by use of the speaker's reputation and authority is known as
A. known proof (athos).
B. ethical proof
(ethos).
C. logical proof (logos).
D. emotional proof (pathos).
B. ethical proof (ethos).
Antonio told his audience that their teeth would fall out and they would have many other health problems if they failed to brush and floss their teeth properly. What type of appeal is this?
A. factual
B. fear
C. visualized
D. value
B. fear
Whitney used the Monroe Motivated Sequence for her persuasive speech on using reusable bags rather than plastic bags at the grocery store. At one point in the presentation, she told the audience to buy the reusable bags and bring them to the grocery store. Which step does this demonstrate?
A. attention
B. need
C. visualization
D. action
D. action
What is one method of resisting
persuasion?
A. Watch as many advertisements as possible.
B. Accept all messages and evaluate them later.
C. Check claims with other sources.
D. Accept claims on impulse or by your "gut."
C. Check claims with other sources.
Ethos
Referred to the reputation, authority, and integrity of the speaker. "Source credibility" this concept refers to the source's character as a means of persuasion.
Pathos
Referred to the use of emotional means of persuasion. The use of emotional "proofs" in an argument.
Logos
Referred to persuasion by using logical argument. The use of logical reasoning in an argument.
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