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This activity contains 11 questions.
What is the number of times an average person is exposed to the advertising message?Digital marketing experts estimate that most Americans are exposed to around 4,000 to 10,000 ads each day.
Which is a measure of the percentage of people in the target market who are exposed to an ad campaign?What Is Reach? Reach is the number of viewers within a set period of time that are potentially exposed to your marketing effort or ad campaign.
When an ad is presented or exposed to a person it is called?Advertising exposure is a presentation of an advertisement to the consumer.
Is the number of times a person is exposed to an advertisement?In advertising, the effective frequency is the number of times a person must be exposed to an advertising message before a response is made and before exposure is considered wasteful. The subject on effective frequency is quite controversial. Many people have their own definition on what this phrase means.
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