Which of the following conditions makes issue identification the first step in the ethical decision making process?

Which of the following is the reason why normative myopia is especially liable to occur in a business context?
A. The fast paced world of business allows little time for contemplation on ethics.

B. Business attracts people from diverse backgrounds, which makes it difficult to identify ethical standards agreeable to everybody.

C. People are more likely to focus on the technical aspects of the task at hand in a business context, and thus, fail to recognize the ethical aspect.

D. Ethics can justifiably be allowed to take a backseat in a business context.